Lorde puts out a post-Grammys, full-page ad about supporting female musicians

Lorde may have lost Album of the Year at the Grammys, but she’s not letting it stop her from giving a thank you speech. 

Tuesday, the singer took out a full-page ad in The New Zealand Herald to thank the country for believing in female musicians. It also was a response to the Recording Academy President Neil Portnow’s unfortunate remarks about why so few women were represented in the awards. 

He told Variety that if women want award consideration, they need to “step up.” This was not received well. And Lorde took action.

Her handwritten note that ran in the paper praised her home country for its support and dedication to her work.  

“I just wanted to say thank you, from the bottom of my heart, for loving and embracing Melodrama the way you did. My nomination belongs to you,” she wrote. “Thank you, also, for believing in female musicians. You set a beautiful precedent!”

The ad comes after the Grammy-nominated singer was the only one in her category (of all male nominees) that didn’t get the chance to perform on Sunday. It also fuels from the excuses and remarks made from both the Recording Academy president Neil Portnow and Grammys producer Ken Ehrlich. 

Leave it to Lorde to tackle remarks with positivity and showing off an example of a place that celebrates female excellence. 

Read more: http://mashable.com/

Marissa SafontLorde puts out a post-Grammys, full-page ad about supporting female musicians

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